A Difficult Choice
Customers are now forced to make a gamble. They can either go with a ‘relatively’ cheap Ampere GPU or they can count on Lovelace to be worth the wait. In either case, NVIDIA makes bank. The ‘leaked’ specifications for the RTX 4070/4080 feature a lot of discrepancies, possibly by NVIDIA to trick the leakers into thinking that Lovelace isn’t a massive generational leap. This forces customers to purchase the current stock, helping out team green. Jensen Huang himself stated that the issue is not the pricing across US and China, but globally. If NVIDIA reduces prices in US, the same prices may not carry over to other countries due to scalpers, taxes, duties and even artificial shortages.
A Not So Great Price Reduction
While we may see higher end flagship GPUs like the 3080 and the 3090 selling for slightly below MSRP. The same effect has not been seen across the lower-mid end GPUs. We’re looking at you, RTX 3050. Worst case scenario ,expect to pay 5–10% more if you’re looking to buy a 3070 or even a 3080. The RTX 3090 Ti has seen a massive price drop from €2249 to €1329 Euros. That’s a decrement of nearly €1000. Although, to be fair, NVIDIA did price this extremely high to begin with. All in all, team green will be forced to reduce prices even more as Lovelace draws near. If you’re looking to buy a GPU, we can finally say that it’s actually a good time to purchase one. Although if you wait, you may get your hands on a next-Gen GPU. The choice is yours! (Data by Videocardz)